Globalization is not a buzzword anymore. It’s especially true for events, and hosting international events in today’s interconnected world has become increasingly common. Even if you plan for events domestically, there will likely be attendees from different countries. The pandemic has also helped increase the popularity and prevalence of global events through virtual events. Whether […]
A great event is very rarely a one-person achievement. Successful event planning relies heavily on effective collaboration with various partners, including sponsors, vendors, and suppliers. Collaboration here is not just about working together; it’s about working together harmoniously towards a common goal and a shared vision. These partnerships play a pivotal role in ensuring the […]
Buying a trade show both is a big decision, whether you’re about to take part in your first trade show or are looking to strengthen your presence at major events. A well-designed booth can be the key to attracting attention, engaging the public and making your brand shine. But before you commit to this strategic […]
Are you organizing an event? The key to making any event a success is effective, high-impact communication. In this article, totm trade show booth designers reveal 7 must-have tools to maximize the impact of your event communications. From social media and event management to mobile apps and email marketing, discover how to leverage strategic tools to attract, […]
Are you an ambitious trade show exhibitor looking for the ultimate way to wow your audience? Look no further! In the fast-paced world of trade shows, furniture rental is proving to be the secret to success for even the most selective exhibitors. Wondering how some stands shine so brightly and create such an irresistible atmosphere? […]
Events serve as important platforms for bringing people together, fostering connections, and sharing knowledge. However, to truly maximize their impact, it is essential to ensure that events are inclusive, providing an environment where all participants feel valued, respected, and empowered. Knowing where to start or what strategies to use can be challenging. This article will […]
Organizing corporate events can be a complex and expensive process. Whether it’s a product launch, a conference, or a company-wide celebration, unforeseen expenses can quickly add up and take a toll on your budget. According to a study by Bizzabo, 53% of event professionals agree that decreasing budgets is their biggest challenge. Furthermore, anyone who […]
In the modern era, the business world is becoming increasingly globalized. This has led to a surge in the demand for logistics managers who are responsible for managing the movement of goods and services. The role of logistics managers is critical in ensuring that a company’s supply chain is functioning efficiently, as they are responsible […]
Events are an opportunity to bring people together to celebrate, learn or share. Unfortunately, they are also often synonymous with litter, excessive energy consumption and waste. The environmental impact of events is often overlooked, but they do represent a significant carbon footprint. It is crucial to learn to adopt more sustainable practices in event production. […]
The events industry employs a wide variety of professionals. Those who come first to mind are project managers, producers, salespeople at trade shows, etc. But many more profiles are contributing to the success of an event. Regarding trade shows, exhibitors’ booths are among the most visible elements. The conception and building of these structures require […]
One of the most effective ways to build brand visibility in your target market from people who already have a potential interest in your product or services is through trade shows. These large-scale industry events provide an excellent opportunity to network directly with potential clients. This handy guide to effective trade show marketing will help […]
Research conducted by Skift Meetings shows that 91% of event professionals measure the success of their events on attendee satisfaction. Indeed, at the end of the day, your participants’ opinions are the only thing that really matters and can make or break your event’s success. When you organize an event, your main goal should be […]
