More than just a schedule, an event agenda is the backbone of the attendee experience. For business-to-business (B2B) events, where participants balance networking, learning, and deal-making, the agenda plays a crucial role in determining whether attendees remain engaged or lose focus. According to Bizzabo, 70% of attendees say that in-person events are the best source […]
Your custom trade show booth is ready, and it looks amazing. Now comes the big challenge: how do you attract attendees to your booth and turn them into qualified leads? One of the most effective strategies is to organize interactive contests and games. Contests are not only fun and engaging, they also help your brand […]
Trade show lead generation is the process of turning event visitors into potential customers by capturing their contact information. The goal is simple: build trust, collect qualified leads, and convert them into clients. Because people don’t share their details easily, companies must first earn credibility and attract attention. Trade shows are one of the best […]
Ready to invest in a trade show? It’s a great idea, but before you take the plunge, you need to understand how to measure your return on investment (ROI) to make sure it’s worth it. Let our trade show booth manufacturers explain everything you need to know about calculating trade show ROI. Learn how to maximize the […]
When it comes to B2B events, much attention is paid to logistics, programming, and design. Yet one of the most powerful tools for shaping the attendee experience often goes unnoticed: hospitality. Far from being limited to food and beverage service, hospitality in the context of events encompasses every interaction, comfort, and courtesy extended to guests. […]
Every year, thousands of trade shows take place, but not all of them are worth your time and money. The key to success is choosing the right trade show, one that attracts your target audience and delivers real ROI. In this guide, our experts in custom trade show booth design share the main factors to […]
Organizing a trade show takes planning, but the right strategy can make your participation a real success. To stand out and leave a lasting impression, every detail matters, from early preparation to a booth aligned with your goals. Follow totm exposition’s checklist to make your next trade show both memorable and profitable. Why You Need […]
Planning to attend a trade show soon? One key question will shape your success: where should you place your booth to get the most impact? Choosing the right spot isn’t just logistics, it’s strategy. A prime location can boost visibility, traffic, and ROI, while a poor choice can leave your booth overlooked. At totm exposition, […]
In recent years, wellness has moved from a personal pursuit to a professional priority. In the workplace, it’s now common to find initiatives focused on employee well-being, from flexible hours to standing desks. This growing awareness is also influencing how business events are planned and organized. B2B event organizers are increasingly recognizing that integrating wellness […]
Choosing the right venue is one of the most critical decisions in corporate event planning. Whether it’s a product launch, an annual conference, or a networking reception, the venue serves as the foundation for the entire event experience. It impacts everything from logistics and budget to the tone and success of the occasion. With so […]
Trade shows and trade fairs are important networking and business opportunities you need to take advantage of as a company. It’s a very important undertaking to balance your workload and to budget appropriately to make the most out of each event. The custom trade show display experts at totm exposition share with you some budgeting […]
If you’re in dental equipment manufacturing, dental digital solutions, or clinical technology, the coming years offer prime opportunities to showcase innovations and connect with professional buyers. These high-impact dental trade shows feature exhibition halls full of product launches, live demos, and B2B engagement. A polished, custom booth from totm exposition can help your brand stand […]
