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12 May 2025

How to Approach a Customer with a Sales Dialogue: Tips and Examples

The art of sales isn’t something you’re born knowing. Preparing a sales dialogue that can convince your target customer can be difficult. But rest assured, anyone can become a good salesperson. All it takes is knowing how to talk to customers, and that is exactly what we’re offering to show you today. Keep reading to […]

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29 April 2025

Top 10 Trade Shows in Orlando in 2025

Whether you’re in beauty, clean tech, hospitality, or advanced manufacturing, 2025 is packed with high-value opportunities to connect, showcase, and scale your business. From niche expos to industry giants, Orlando is the place to be. If you’re planning to exhibit, your booth is your brand’s first impression — make it unforgettable. totm exposition specializes in […]

booth hacks to common trade show problems
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25 April 2025

12 quick fixes and smart solutions for trade show booth challenges

Trade shows are fast-paced environments where even the most carefully planned exhibit can run into unexpected issues. From minor technical setbacks to visual design adjustments, exhibitors are often required to make quick decisions on the show floor. For event planners working with limited time and budgets, having a few reliable booth “hacks” can make a […]

Gamification element at a trade show
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4 April 2025

Gamification in B2B events: Five practical ways to engage attendees

Trade shows remain a cornerstone of business-to-business (B2B) marketing, offering companies the opportunity to showcase products, network with industry professionals, and generate leads. However, engaging attendees has become increasingly challenging as exhibitors compete for attention on crowded trade show floors. One approach gaining traction is gamification—the integration of game-like elements into booth experiences to captivate […]

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13 March 2025

Top 10 Trade Shows in Washington D.C. in 2025

Whether you’re in aerospace, cybersecurity, training, or cable broadcasting, 2025 is packed with high-impact opportunities to connect, showcase, and elevate your business in the nation’s capital. From defense innovation to digital identity, Washington D.C. is the place to engage with policymakers, industry leaders, and forward-thinking tech. If you’re planning to exhibit, your booth is your […]

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10 March 2025

Top 10 Trade Shows in Amsterdam in 2025

Amsterdam stands out as a major hub for innovation and business in Europe, and its 2025 trade show calendar is packed with key events across various high-growth sectors. From tech and finance to marine, identity, and healthcare, the Dutch capital offers outstanding opportunities for professionals looking to connect, showcase, and scale. Whether you’re planning to […]

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12 February 2025

Top 8 Trade Shows in St. Louis in 2025

Whether you’re in education, entertainment, construction, or supercomputing, St. Louis is bringing together some of the most influential trade shows of 2025. From niche conferences to industry-defining expos, this city offers prime opportunities to connect, innovate, and grow your business. Planning to exhibit? Your booth is your brand’s first impression — make it count. At […]

Event industry trends 2025
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14 January 2025

7 trends that will shape the meetings and events industry in 2025

The events and meetings industry is poised for significant transformation in 2025, driven by technological advancements, evolving attendee expectations, and a heightened focus on sustainability.  Event planners must stay informed about these developments to create impactful and engaging experiences. Here are seven key trends anticipated to shape the industry in the coming year. 1. Advanced […]

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10 January 2025

Top 10 Trade Shows in San Francisco in 2025

San Francisco stands out as a global epicenter for technology, innovation, and enterprise. Its 2025 trade show calendar is filled with high-impact events spanning cybersecurity, photonics, AI, semiconductors, and more. From global tech giants to cutting-edge startups, the city offers unmatched opportunities to connect, showcase solutions, and drive business forward. Whether you’re planning to exhibit […]

Group of people who manage crisis and unforeseen events
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19 December 2024

How to handle last-minute changes and emergencies during events

In B2B event planning, managing last-minute changes and unforeseen emergencies is an inevitable part of the job. While every event professional hopes for a smooth experience, the reality is that unexpected challenges—from technical malfunctions to last-minute cancellations—can quickly disrupt plans.  Being prepared to handle these situations effectively is essential to maintaining professionalism, minimizing disruption, and […]

Deux personnes qui discutent lors d'un événement de stratégie de réseautage
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10 October 2024

Networking strategies: how to facilitate valuable connections at your events

In the B2B world, networking is a critical tool for driving business growth and fostering long-term relationships.  Events offer the perfect setting for professionals to connect, but simply gathering people in a room is not enough. To ensure that attendees leave your event with valuable connections, you must strategically design opportunities for meaningful interaction. This […]

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26 September 2024

How to Use Digital Signage at a Trade Show ?

Digital signage is part of our everyday lives. We now encounter digital signage everywhere we go: in trade shows, airports, malls, restaurants, and more. Digital signage offers quite a few advantages when used at trade shows. Here is why having a digital display at a trade show is such a good idea. What is digital […]